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Toy Industry Unveils Nominees for 2014 Toy of the Year (TOTY) Awards
TMNT: Jay Cochran - 2013.11.25
The Toy Industry Association (TIA) announced today the 84 toy, game and property finalists for the prestigious 2014 Toy of the Year Awards (TOTY). The annual awards program is sponsored by the toy industry itself to recognize the top toys available across 12 categories – from e-Connected and Activity to Educational and Outdoor toys. Because the finalists have been nominated from within the industry and winners are selected by a combined vote of toy manufacturers, retailers, media and consumers, the TOTY Awards are known as the “Oscars” of the industry.

“This year’s TOTY finalists embody the innovative spirit of the toy industry and transport children to magical worlds through play,” said Carter Keithley, TIA President. “The TOTY Awards program also supports the philanthropic work of the Toy Industry Foundation, which partners with generous toy companies to bring brand new toys to deserving kids throughout the year.”

The 2014 finalists – representing 68 unique products or properties from 41 companies – were selected from more than 520 nominees submitted for consideration by 153 companies. Sixty academics, journalists, toy trend experts, play therapists, toy inventors and designers, and toy retailers staffed the nomination committees that narrowed the field to the slate of finalists.


Beginning today through January 13, 2014, toy lovers of all ages can visit ToyAwards.org to vote for their favorite playthings. Each vote is a chance to win one of twelve TOTY prize packages filled with the toys and games featured in each category.

Four additional ballots – for mass retailers, specialty toy retailers, media, and TIA members – were also launched today and will remain open through January 13, 2014. All five ballots will be weighted and used to determine each of the category winners. The overall “Toy of the Year” award will be selected based on votes received from journalists and bloggers, retailers and TIA members; the “People’s Choice Award” will be selected based on votes solely from consumers on ToyAwards.org.

The winners will be announced during an awards ceremony held on Saturday, February 15, 2014 as the kick-off to the 111th American International Toy Fair.

PROPERTY OF THE YEAR
Property that had the greatest success spreading its brand throughout the industry

Teenage Mutant Ninja Turtles (Nickelodeon)
Despicable Me 2™ (Universal Partnerships & Licensing)
Disney Junior’s Doc McStuffins (Disney Consumer Products)
Disney Junior’s Sofia the First (Disney Consumer Products)
Minecraft™ (Mojang AB)
Monster High® (Mattel)
Skylanders SWAP Force™ (Activision Publishing, Inc.)


ACTIVITY TOY OF THE YEAR
Arts and crafts, construction and other indoor toys that inspire creative play through various forms of activity

Hot Wheels® Car Maker by Mattel, Inc.
Rainbow Loom® by Choon’s Design LLC
Crayola Melt ‘n Mold Factory by Crayola
LEGO® Minecraft by The LEGO Group
PLAY-DOH PERFECT TWIST ICE CREAM Playset by Hasbro, Inc.
GLITZI GLOBES™ GLITZI SHOWCASE by Moose Toys
Spirograph™ Deluxe Kit by Kahootz Toys

BOY TOY OF THE YEAR
Toys developed for boys of any age

Battroborg 3-in-1 Battle Arena by TOMY
Despicable Me 2™ Special Feature Minion Dave Talking Action Figure by Thinkway Toys©
DISNEY INFINITY by DISNEY
LEGO Legends of Chima™ by The LEGO Group
Skylanders SWAP Force™ by Activision Publishing, Inc..
TRANSFORMERS™ CONSTRUCT-BOTS by Hasbro, Inc.
Disney© Planes U-Command® Supercharged Dusty by Thinkway Toys©

E-CONNECTED TOY OF THE YEAR
A physical toy or game that is app-enabled or otherwise interacts with a smartphone, tablet or gaming device

LEGO® MINDSTORMS® EV3 by The LEGO Group
Skylanders SWAP Force™ by Activision Publishing, Inc.
DISNEY INFINITY by DISNEY
Barbie® Digital Makeover by Mattel, Inc.
LeapPad Ultra™ by LeapFrog Enterprises, Inc.
Kurio Touch 4s Handheld by Techno Source
Photo Mix & Mash by Crayola

EDUCATIONAL TOY OF THE YEAR
Toys that help children to develop special skills and knowledge through play

GoldieBlox™ and the Spinning Machine by GoldieBlox™ Inc.
LeapPad Ultra™ by LeapFrog Enterprises, Inc.
LeapReader™ by LeapFrog Enterprises, Inc.
LEGO® MINDSTORMS® EV3 by The LEGO Group
Demolition Lab: Triple Blast Warehouse by SmartLab Toys
Magformers® 62 Piece Set by Magformers, LLC
Nancy B’s Science Club MoonScope™ and Sky Gazer’s Activity Journal by Educational Insights®

GAME OF THE YEAR
Children’s board, card, electronic or other physical game formats and puzzles (does not include video games or apps).

BOOM BOOM BALLOON™ by SPIN MASTER LTD
Chain Letters® by Patch Products
DRAW SOMETHING™ PARTY Game by Hasbro Inc.
HEDBANZ ACT UP by SPIN MASTER LTD
Settlers of Catan® by Mayfair Games
Skylanders SWAP Force™ by Activision Publishing, Inc.
WordARound™ by ThinkFun

GIRL TOY OF THE YEAR
Toys developed for girls of any age

Disney Princess Palace Pets: Furry Tail Friends by Blip Toys
FLUTTERBYE FAIRY by SPIN MASTER LTD
FURREAL FRIENDS CUDDLES, MY GIGGLY MONKEY by Hasbro, Inc.
LEGO® Friends Heartlake High by The LEGO Group
Monster High® 13 Wishes Doll Assortment by Mattel
NERF REBELLE HEARTBREAKER Bow by Hasbro Inc.
Rainbow Loom® by Choon’s Design LLC

INFANT/TODDLER TOY OF THE YEAR
Toys developed for infant children and toddlers (ages up to 36 months)

BIG HUGS ELMO by Playskool
Fisher-Price® Laugh & Learn™ Crawl Around™ Car by Mattel
Go! Go! Smart Wheels™ Train Station Playset by VTech®
Lamaze® Franky the Hanky Whale by TOMY
Farm Mash-Up by LeapFrog Enterprises, Inc.
Mirari® Pop! Pop! Piano® by Patch Products
Skwish® Stix by Manhattan Toy

INNOVATIVE TOY OF THE YEAR
Toys that utilize innovative design, technology, or manufacturing processes to enhance play value

Barbie® Digital Makeover by Mattel
Battroborg 3-in-1 Battle Arena by TOMY
FLUTTERBYE FAIRY by SPIN MASTER LTD
GoldieBlox™ and the Spinning Machine by GoldieBlox™ Inc.
Laser Maze™ by ThinkFun
Skylanders SWAP Force™ by Activision Publishing, Inc.
Zoomer by SPIN MASTER LTD

OUTDOOR TOY OF THE YEAR
Toys designed for outdoor play

Crayola Washable Sidewalk Chalk by Crayola
Razor® Crazy Cart™ by Razor USA LLC
SKY RIPPERZ™ by Zing
Sky Viper Stunt Quadcopter by Skyrocket Toys
SkyTrix® by Daydream Toy
Y Glider 3 in 1 by Yvolution
Ziggle™ by Radio Flyer®


PRESCHOOL TOY OF THE YEAR
Toys developed for preschool-aged children (aged 3-5)

BIG HUGS ELMO by Playskool
Dino Construction Company™ by Educational Insights®
Doc McStuffins Get Better Check-Up Center by Just Play
FURREAL FRIENDS CUDDLES, MY GIGGLY MONKEY by Hasbro Inc.
Go! Go! Smart Wheels™ Airport Playset by VTech®
Shelby’s Snack Shack Game™ by Educational Insights®
Sofia the First Talking Sofia and Animal Friends by Mattel


SPECIALTY TOY OF THE YEAR
Toys primarily distributed through specialty retailers

Animal Parade A to Z Puzzle by BeginAgain
Bunny Peek A Boo™ by Smart Toys and Games, Inc.
Laser Maze™ by ThinkFun
Nanoblocks Deluxe Space Shuttle by Ohio Art
Rainbow Loom® by Choon’s Design LLC
Spirograph™ Deluxe Kit by Kahootz Toys
Magnetic Wooden Blocks 42-Piece Set by Tegu®


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